New York City Editors Love Sewing!

The press event held in conjunction with the announcement of the SVP Worldwide and Martha Stewart Living Omnimedia, Inc. agreement gave editors from leading women’s lifestyle publications a taste of sewing today! 

“She closed her remarks with a statement heard hundred times at sewing shows, ‘I didn’t make this gorgeous wool coat, but I could have.’ I believe she could.”

Eileen Roche
Editor
Designs in Machine Embroidery magazine

Editors discover the fun and ease of creating with the Pfaff creative 2170 during the press conference.

The monograms created on the Pfaff creative 2170 were the talk of the event.

“Finally the world would see what we’ve known all along – sewing is way cool!”

Editors left with gifts from Martha Stewart Living Omnimedia and SVP Worldwide.